WriterWebs Author Community Branding
I’ve run WriterWebs Author Design Studio since 2004. As technology has improved, I decided to turn WriterWebs into an Author Community, built around social media in an easy-to-use way. WriterWebs doesn’t aim to replace a social media platform, but rather provide a more direct peer community with focus on an overlooked niche.
To fit these goals, I wanted a bold logo – I quickly decided on the label letter to match the Hyper-VPS logo, but settled on the nerdy dog as the graphic element to add a bit of charm, whimsy, and personality to the brand.
For a brief glimpse of “behind-the-scenes”, you can see a number of the initial specs below (also when I was using the strong red, which became a cool turquoise to fit a soft and unobtrusive web 2.0 color scheme).
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